T. Xue
Beyond helping: The Role of Psychological Distance in Cause-related Product Buying Decision.
Xue, T.; Xiao, S.H.
Citation
Xue, T., & Xiao, S. (2014, December). Beyond helping: The Role of Psychological Distance in Cause-related Product Buying Decision. Paper presented at EMAC 2014 Conference., University of Valencia, Valencia, Spain
| Presentation Conference Type | Conference Paper (unpublished) |
|---|---|
| Conference Name | EMAC 2014 Conference. |
| Publication Date | 2014 |
| Deposit Date | Mar 9, 2015 |
| Public URL | https://durham-repository.worktribe.com/output/1684422 |
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